Convert Your Site Visitors Into Paying Customers
The conversion rate of visitors to a website turning into buyers is an extremely important part of a successful Internet marketing campaign. If you’ve decided that you want to test a sales page for...
View ArticleIT Architecture Is Not Enterprise Architecture
For many years I have observed lots of confusion with some basic definitions such as IT and Enterprise Architecture among other terms. I will not try to define the meaning of Enterprise Architecture by...
View ArticleScreaming Louder Won't Help
When the economy trends down, it’s challenging enough to address people’s uncertainty and concerns. Buyers tend to hunker down and avoid anything that isn’t already a project in progress, sometimes...
View ArticleDon't Speak At Me, Speak With Me
The trick of establishing rapport when you're not really there means you need to create your online content exchanges and email messages with a clear focus on what's valuable to your prospects. If you...
View ArticleProducers vs Destroyers
Over many years and with many trials and tribulations in both business and in my personal life, I have been convinced that in this world there are two types of people; those that build and those that...
View ArticleBusiness Martial Arts Lesson - The Foundation
Hapkido is a form of martial arts that is practiced heavily in Korea and is similar to jujutsu practiced in Japan. The word Hapkido itself comes from hap meaning harmony, ki meaning internal energy or...
View ArticleTwenty Five Motivational Quotes and Thoughts for Today's Sales Leaders
Even the most positive, faithful, hopeful and optimistic individuals have bad days. A kind word, a funny story or a smile can make all the difference. The following represents twenty five of my...
View ArticleA Winning Strategy for Landing Big-Name Customer Stories
The key to landing big-name customers for customer stories is finding what motivates each customer (on an individual, departmental or company level). Simply reminding the customer they receive free...
View ArticleMarketo's Lead Nurturing Guide
Lead nurturing is the process of building relationships with qualified prospects regardless of their timing to buy. Over 50% of leads are not yet sales ready, so nurturing those leads can help you...
View ArticleWill Customers Nominate Themselves as Stories?
If asked, will customers submit themselves as possible case study or success story candidates? From consumer-products companies to B2B to nonprofit organizations, many now actively solicit stories with...
View ArticleWhere the Hell's All This New Media Heading?
I'm In Langley, WA this coming Saturday September 19th to speak about the media play for cloud computing at New Media 2012. I like the agenda and set up. Each speaker gets five min to make their case....
View ArticleTwo Questions for Branding in the Web 2.0 World: Is It Up? Is It Fast?
Keeping your brand alive and well on the Web isn't as easy as it looks. There are few things as important as your reputation, and in the Web 2.0 economy, your reputation is increasingly tied to your...
View ArticleRising of Open ERP and Its Founder Fabien Pinckaers
Fabien Pinckaers has also developed several large scale projects, such as Auction- in-Europe.com, which become the leader in the art market in Belgium. He is also the founder of the LUG (Linux User...
View ArticleAutomation for Sales - Part 2
A new system should increase a salesperson's productivity by making it faster and easier to do common tasks. He or she should be able to enter data faster, write an e-mail faster, look up information...
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Social Media Simulation and Training Environments by an Internet Media Coach
All well-known systems engineering methodologies and enterprise system development programs leverage testing environments. Testing environments can be built and operated for very different purposes,...
View ArticleCCT CEO Jonathan Rosenberg Drives Revenue Through CRM in the Philippines
“The first thing I want to be clear about is that we don’t view ourselves as a solution for companies to reduce costs,” he told me in a recent interview at CCT’s headquarters in the Clark Special...
View ArticleChief Networking Officer and Senior Executives
You certainly have heard several stories like that of John Smith, a senior executive of a large company. He has worked for over 20 years in the major market players. He had a career up and always...
View ArticleSocial CRM - Delivering Exceptional Customer Experiences
A recent report by Gartner, commissioned by Salesforce.com, addresses important trends in customer service as the social web continues to impact how individuals and organizations interace.You can get a...
View ArticlePodcasts: Easy Listening
Podcasts: Easy Listening is a post from: Sharon Drew Morgen Podcasts: Easy Listening is a post from: Sharon Drew Morgen Hi Everyone: I decided to give you all of the podcasts, videos, and audio files...
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Innovation Corruption - Why Our Government Isn't Working
For those of you who follow my writing, you know of my admiration for Professor Lawrence Lessig. He is one of the most relevant thinkers of our time. His recent speech “Innovation Corruption” was...
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